Corporate Culture

Corporate Culture

Corporate Culture

What is more important,  business strategy or culture?  

  • “The thing I have learned at IBM is that culture is everything.” – Louis V. Gerstner, Jr. former CEO IBM
  • A strategy can be copied and implemented. However, no one else can just copy your culture.
  • If your culture is healthy then it grows and inspires your people.
  • Culture matters, enormously. Research demonstrates again and again that there may be no more important source of business success or failure than a company’s culture.
  • Culture is more important than leadership and strategy. Both are important. In fact, both are vital.
  • A  strategy a company employs succeeds only if its supported by the culture.
  • Culture is what links everyone together, regardless of what organization they are in. If your people become engaged, the strategy is more likely to be “owned” by all.
  • Culture has to originate somewhere though. It does not just occur.
  • It is a leader’s responsibility to help define a cultural vision for the organization, live and breathe it on their own.
  • Culture comes directly from the behavior of the organizational leaders. They should include and motivate the everyone within organisation.

Link to original article below.

Is culture more important than strategyThe thing I have learned at IBM is that culture is everything – Louis V. Gerstner, Jr. former CEO IBM We’re in a time when forgetting your company culture might just be your downfall. The most important thing about culture is that it’s the only sustainable point of difference for any organisation. Anyone can copy your strategy, but nobody can copy your culture. So don’t leave it untended! The best businesses are the ones that have a culture that has grown to be bigger and stronger than any one individual. If your culture is strong then it gains power through inspiring your people to conform to it. It becomes the thing that links everyone together, no matter what department they’re in. If your people become engaged with the company, the strategy is more likely to be “owned” by all and focused upon.

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